Women's Underwear Has Many Options In Both Style and Brand

Shopping for women's underwear can be overwhelming. There are so many styles, brands, cuts, colors and fabrics to choose from. Sometimes the style of panty picked depends on the type of outfit worn with them. If wearing a tight dress, seamless panties should be worn. But if lounging around all day in sweatpants, any pair will do. Some find that certain cuts fit their body better than others. Some prefer high-waisted cuts and some like as low of a cut as possible.

Shopping is not over once the style of panty is decided on. Panties can come in all colors of the rainbow or fund designs. Some have lace, some have thick wastelands, and some come in different types of fabrics. This article is breaking down a few of the basic styles of women's underwear as well as some of the most popular brands.

Styles of Underwear

There’s a lot of different styles that you can get to choose from. Some of them include: 

  • Boyshort - The style that offers the most coverage is a boyshort cut. Boyshorts are a feminine take on men's boxer briefs. Oftentimes they are worn under skirts to prevent accidental indecency. Some women will wear boyshorts on their own as a loungewear bottom or under loose sweatpants.
  • Briefs - Although they are known as "granny panties", briefs are regarded as the most comfortable style of women's underwear. Many women wear briefs while on their period for extra comfort and security. Briefs can come in a high rise or mid rise style. Mid rise will hit just below the belly button. High rise will cover your whole stomach and is great for extra support.
  • Bikini - Bikini cut is the most popular style of underwear for women. It has a higher cut on the legs but a lower cut on the hips than standard briefs, but still offers more coverage than a thong.
  • Cheeky  - A cheeky panty is very similar to the bikini cut. Except it shows a little more of the butt cheeks, hence the name. Bikini and cheeky cuts can be worn with jeans, making them an everyday option for many women.
  • Thong - A classic thong covers the front and exposes the butt cheeks in the back. Thongs have a thin strip of fabric in the back and are less likely to leave panty lines. This is why many women wear thongs with tight bottoms such as leggings.
  • G String - G strings, or string thongs, offer the least amount of coverage. Whereas classic thongs will have a strip of fabric around the hips and in the back, G strings have a "string" of fabric. Some women with bigger bottoms prefer thongs and G strings as bikinis can cut across the cheek and create uneven panty lines.

Popular Brands

There’s many brands producing excellent women’s underwear. Some of the best include: 

Victoria's Secret - When the topic of women's underwear is brought up, many people think of Victoria's Secret first. The store offers a variety of cuts in ever-changing colors and patterns. Victoria's Secret PINK is branded for teens and has a more youthful style, while the main Victoria's Secret offers classic styles.

Aerie - In recent years, Aerie has become a major competitor for Victoria's Secret. Their focus on comfort and body positivity is appealing to many. Aerie offers more basic colors and styles.

MeUndies - MeUndies' signature is its comfortable and sustainable micro-modal fabric. Their women's styles offered are bikinis, boyshorts, thongs and cheeky briefs. While they offer basic colors, MeUndies also has some fun and limited designs such as pizza slices or unicorns. A unique draw to the brand's website is its "MatchMe" feature, where couples can find matching styles of underwear.

ThirdLove - For an easy shopping experience, many women go to ThirdLove. They offer basic cotton or no-show bikinis, thongs, high rise briefs and boyshorts. ThirdLove's website offers kits, which are packages of many pairs of underwear for a reduced price.

Hanky Panky - Started by two women, Hanky Panky is known for popularizing the thong. However, they offer other styles as well. Their website shows boyshorts, briefs and bikinis in all colors of the rainbow.